As part of the study, FCC researchers broke down broadband “non-adopters” into four categories:
Near Converts
Digital Hopefuls
Digitally Uncomfortable
Digitally Distant
If you are like most Americans, three questions probably pop into your mind:
1) Am I paying for this?
2) Seriously, am I paying for this?
3) Because if I’m paying for this, I’m going to be really ticked off.
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