Tuesday, March 28, 2006

Rory Blyth - Neopoleon.com -Enthusiasthma

"This notion of constantly being excited is exhausting. It’s not healthy. It isn’t normal. It’s downright stupid and counter-productive.

People at the company are so terrified now of not appearing to show passion that they’ll give you Oscar-winning speeches about what they had for lunch and why it was so great for customers. If you end a sentence with fewer than three exclamation points, offset by several spaces to isolate the excitement and drive it home, then you clearly aren’t really behind whatever it is that you’re talking about."

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