"Apple Inc. is reducing the price of all songs on its iTunes Store without anti-copying software to 99 cents from $1.29, bringing Apple's prices on such tracks closer to those offered by Amazon.com Inc., Wal-Mart Stores Inc. and other rivals in online music."
Competition always helps companies be a little bit "nicer" to their customers. Of course some people might eventually noticed that this niceness is always being forced.
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