No car company that is using brake override has the lawsuits looming that Toyota has in their future. The number of deaths related to these lawsuits are unparalleled. This incident is a marketing nightmare for the once golden global car company.
The 2010 Gulf oil spill will be a marketing nightmare for BP as well. Lives have already been lost. Gone is the flower power, beyond petroleum, buy from us because even though our core product is oil we are investing in alternative energies campaign.
The campaign for both companies now is damage control, and this campaign will cost both companies billions of dollars.
A complete disaster, that could have been averted, or minimized by utilizing one piece of equipment that was available.
Friday, April 30, 2010
How bad will it be for BP? Think Toyota | Lou Ann Hammond on carlist.com
Posted by macbeach at 1:06 AM