Saturday, September 24, 2005

Microsoft: beating itself back to health? | The Register

"Redmond knows a thing or two about successful PR, and clearly wants to steer the press to the bad news in one lump. Business Week and Forbes lined up to chew the company out for late delivery of software last week. But this way, Redmond's spin doctors hope, everything from now on will be part of a Microsoft comeback story. It's a canny strategy that plays the home press corps sense of even-handedness … and short memories."

Ditto what I said earlier.

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